In the age of AI and machine learning, human input is still essential for training and improving smart systems. Platforms like Toloka—created by Russian tech giant Yandex—enable people worldwide to contribute to this development while earning money online by completing simple, short tasks.
Whether you’re a student, a freelancer, or someone looking to earn extra income from home, Toloka is a legit and flexible platform to consider. In this guide, we’ll explore everything you need to know about Toloka: how it works, what types of tasks are available, how much you can earn, and how to maximize your success.
What is Toloka?
Toloka is a crowdsourcing platform launched by Yandex, often referred to as “Russia’s Google.” It allows individuals (called “Tolokers”) to perform microtasks that help improve Yandex’s AI technologies, such as search engines, voice assistants, maps, and more.
These tasks don’t require any technical knowledge and can be completed from a computer or smartphone. Toloka is open to people from nearly every country and is available in multiple languages.
How Does Toloka Work?
Toloka is designed to be easy to use:
- Sign Up
Create a free account at toloka.ai using your email. You’ll also need to verify your phone number and identity to start earning. - Complete Your Profile
Add basic information, set your preferred language(s), and select your areas of interest or expertise. This helps the platform match you with the right tasks. - Take Training & Exams
Many tasks require you to pass a brief training quiz. These exams are designed to test your understanding of the task rules and guidelines. - Start Earning
Once you’re approved for tasks, you can start completing them. You’ll earn money for each task you successfully complete. - Withdraw Your Earnings
You can cash out your earnings via PayPal, Payoneer, QIWI, YooMoney, or even direct bank transfer, depending on your country.
Types of Tasks on Toloka
Toloka offers a wide range of tasks that support AI development, including:
✅ Image and Video Labeling
Marking or describing elements in images or videos—for example, identifying cars, traffic lights, or human gestures.
✅ Search Engine Evaluation
Comparing search results or determining which results are more relevant for a given query.
✅ Content Moderation
Reviewing images, videos, or text to flag inappropriate or harmful content.
✅ Audio Transcription
Listening to short audio clips and writing down what’s said—helping train voice recognition systems.
✅ Survey Participation
Answering short questions to provide feedback or help with data collection for research.
✅ Relevance and Sentiment Checks
Determining the tone or sentiment of a sentence, or checking if text answers match a question.
✅ Map and Navigation Verification
Confirming whether addresses, locations, or business hours are accurate on map services.
Most tasks are very simple and take between 30 seconds to a few minutes to complete.
How Much Can You Earn on Toloka?
Earnings on Toloka vary depending on:
- Task complexity
- Your speed and accuracy
- Availability of tasks in your region
Here’s a rough idea of typical earnings:
| Task Type | Approximate Pay (USD) per Task |
|---|---|
| Image Tagging | $0.01–$0.10 |
| Search Evaluation | $0.05–$0.20 |
| Audio Transcription | $0.10–$0.50 |
| Content Moderation | $0.03–$0.10 |
| Map Verification | $0.01–$0.05 |
If you consistently work on the platform, you can earn $50–$150/month part-time, and some experienced Tolokers who qualify for high-paying tasks or special projects report earning more than $300/month.
Pros of Toloka
✅ Available Worldwide
Toloka accepts users from most countries, including those where other platforms like Amazon MTurk are not accessible.
✅ Flexible Schedule
There’s no minimum or maximum time requirement. Work as much or as little as you like.
✅ Mobile App Support
Toloka has a full-featured mobile app, allowing you to work on the go.
✅ Beginner-Friendly
No professional skills required. Most tasks come with clear instructions and practice tests.
✅ Weekly Withdrawals
You can withdraw money regularly and choose from several global payment methods.
✅ Supports AI Growth
You’re contributing to the development of cutting-edge technology, including search engines, machine learning, and autonomous systems.
Cons of Toloka
❌ Low Pay for Simple Tasks
Basic tasks often pay just a few cents, and it takes time to earn a significant amount.
❌ Limited Tasks in Some Regions
Task availability varies by country and language. Some users report task shortages.
❌ Accuracy Affects Earnings
Poor-quality work or failure to follow task instructions can lead to rejections or bans from certain task types.
❌ Repetitive Work
Tasks can become repetitive or mentally draining over time, especially content moderation.
❌ No Guaranteed Work
Since tasks depend on Yandex’s projects, the platform can’t guarantee a steady stream of jobs.
How to Succeed on Toloka: Tips for Beginners
- Read Instructions Carefully
Each task comes with guidelines. Make sure to understand what’s expected before starting. - Take the Exams Seriously
Passing the initial training with high scores unlocks better-paying tasks. - Work Consistently
The more tasks you complete with high accuracy, the more opportunities you get. Some advanced projects are invite-only. - Use the Mobile App
Complete quick tasks while commuting, standing in line, or during free time. - Avoid Speeding Through Tasks
Low-quality submissions may be rejected or lead to suspension. Accuracy is more important than speed. - Participate in Bonus Programs
Occasionally, Toloka offers bonus campaigns or tasks with higher pay rates.
Toloka vs Other Microtask Platforms
| Feature | Toloka | Remotasks | Clickworker | MTurk |
|---|---|---|---|---|
| Global Availability | ✅ Yes | ✅ Yes | ✅ Yes | ❌ US/India only |
| Payment Methods | PayPal, Payoneer, QIWI | PayPal, AirTM | PayPal, SEPA | US bank, gift card |
| Mobile App | ✅ Yes | ❌ No | ✅ Yes | ❌ No |
| Training Required | Moderate | Varies | Minimal | Varies |
| Avg Pay/Hour | $2–$5 | $2–$7 | $2–$6 | $3–$8 |
Toloka is often praised for its accessibility, simplicity, and multilingual support—making it a solid option for beginners worldwide.
Final Thoughts
Toloka is a legitimate and flexible way to earn money online by completing simple tasks that contribute to the development of artificial intelligence. While it won’t make you rich, it’s a valuable opportunity for anyone with a bit of free time and internet access.
If you’re looking for a low-barrier side hustle or want to get familiar with how data labeling and AI training works, Toloka is definitely worth trying. The key to success is consistency, accuracy, and a willingness to learn.
Ready to Start?
👉 Visit toloka.ai and create your free account today!